- Advanced Social Media Workshop
This workshop, co-presented with TeleCascade Networks’ Santanu DasGupta, covers advanced techniques for using social and mobile technologies to build brand awareness. - Brand Identity Panel
I participated in a brand identity panel for Community Media Workshop’s annual conference. During the panel we discussed traditional versus online branding and the important role each plays in strengthening an organization’s message and building customer or constituency loyalty. - Managing Your Online Presence: The Dynamic Content Approach
This presentation for the Arts and Business Council of Chicago covered strategies and production tips for managing your online presence, including website improvements, content updates, and social media techniques, as well as monitoring and measurement tools like Google Alerts and Analytics. - Marketing Yourself as a Freelancer
This Illinois Institute of Art event, geared toward helping recent graduates market themselves as freelancers, covered tactics for using social media, networking, building a marketable portfolio, maintaining relationships with clients, and tricking out your website for maximum marketing potential. - Transitioning from Print to Web: Lessons for Designers
I co-presented with Joy Burke to a packed house on techniques and lessons print designers can use to ease the transition from designing for print projects to designing for the web. - Transitioning from Print to Web: Lessons for Designers
I co-presented with Joy Burke to a packed house on techniques and lessons print designers can use to ease the transition from designing for print projects to designing for the web.